Say hello to the High Life. HigherDOSE’s line of luxury at home spa devices, such as their best selling Infrared Sauna Blanket, are constantly touted by the likes of Vogue, New York Times and Forbes. Their mission is to educate consumers about the power of biohacking and make those treatments accessible to more people.
Storytelling, UX & Conversion Strategy
Digital Style Guide
February 01, 2022
What We Did
After five years in market, HigherDOSE had developed an exceptional product line but felt their website was holding them back. They came to Lustre to improve their website effectiveness and design. We focused on brand and product storytelling, user experience, conversion points and, of course, an improved look and feel. In addition to this, we also scaled out branding components such as developing new photography guidelines and defining their digital style guide.
Optimized shopping experience
Interactive product storytelling
Mobile specific design
Interactive and sales oriented blog
New photography guidelines
International market expansion