Say hello to Dare to Roam, founded by grammy award-winning singer, Ciara. She has developed an everyday antimicrobial gear to make your travels safer. Lustre worked closely with Ciara’s team to design a website that felt innovative, accessible and conversion-oriented.

Services

Creative Direction

UX Strategy

Website Design

Photography Direction

Custom Iconography + Animation

Custom Bundle + Monogram Experience

launch date

August 2021

For

Dare to Roam

What We Did

We worked closely with the Dare to Roam team to create a website that felt modern and inclusive while being extremely conversion oriented. The site came to life through unique animation, custom iconography and curated photography selection. Our team thoughtfully designed a custom shopping experience through bundles, color selections and a personalized monogram experience.

output

Enhanced branding and storytelling

Customized shopping experience

Visibility amongst industry leading press and influencers

EVER-PRESENT CTAS FOR INCREASED CONVERSIONS

EVER-PRESENT CTAS FOR INCREASED CONVERSIONS

one-view conversion points

a few of our favorite things.

Interactive products

Social